Research Your Competitor

Research Your Competitor

Grade

9 - 12

Subjects

Business

Resource Type

Ebooks

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Product Description

There are 5 chapters in the coursebook, plus a Conclusion:

  • Introduction – The Case for Competitor Research
  • Step 1 – Gather Competitor Data
  • Step 2 – Research Your Competitors' Customers
  • Step 3 – Analyze Your Competitive Data
  • Step 4 – Assess Your Competitive Standing
  • Conclusion and Next Steps

And to teach the program above, here's exactly what you'll get in the How To Research Your Competition package:

How To Research Your Competition – Course Book (29 pages), which gives you and your students all the information they need for implementing the 4 key steps for conducting and analyzing their research

Action Guide to use alongside the activities outlined in the coursebook, so your students can take action and get results

Summary Cheat Sheet, which covers the key points and tasks from the coursebook, so your customers have a  quick reference guide

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